Change is the only constant

Sandy Heylen
  • 3 Min read

Times change and the only constant is change. This means that your future employees will also make choices differently, which is why it is advisable to take a closer look at your human resources strategy. But what do they choose then?!


"One day you will find the job of your life" a quote you have heard regularly. And yet the situation has changed for some time now. And this to "One day you will find the company of your life". Great... but what does this mean for your company? How can you anticipate this? And what do employees pay attention to when they choose this company?

To be able to answer these questions, we put ourselves in the shoes of your future employee. And, we take into account that candidates are looking for answers to the following questions:

                  Can I feel the energy, the connection?

                   Can I identify with this company and the people who work here?

Let's keep that in mind and make sure they get answers during the selection process. For example, by involving the immediate supervisor and a colleague in the selection process. Show a candidate the office and the location of their new workplace. Investing in the employer's image is a question you need to ask :

                  Why is someone proud and motivated to work for our company?

                  Why does the talent we are looking for have to work in our company?

Another big change we are seeing is the work-life balance. More and more employees are opting for a work & life balance rather than a work-life balance. Work & private life are becoming blurred and it is therefore advisable to align your HR strategy accordingly. In order to put together a salary package and increase flexibility, put yourself in the shoes of your future employee.

 Think about this for example:

  • Flexibility around work place and time: working at home morning/afternoon/day; teleworking; flexible hours;
  • In the meantime, it is possible to go to the dentist or doctor;
  • Part-time work - full-time work: for many this has an impact on the balance between work and private life;
  • Flexible leave systems: career breaks, maternity leave, parental leave, ... the possibilities are wide;
  • Services: not for all companies, but it is extremely useful in large companies: parcel service, dry cleaning, ironing service, fitness service, bread service, ...; 
  • Stress that your employees feel due to a bad atmosphere in the workplace. They often take this stress home with them. This disrupts the work-life balance. That's why it's important that you make sure you have a good atmosphere and that you have a close-knit team.

There are many ways to achieve the right balance. The most important thing is to discuss the possibilities.

Good employer branding and employee engagement are key.

How about you? What are you proud of?

Based on: Masterclass from Evert-Jan De Kort - Mad about you & A roadmap to the future of Recruitment - Federgon


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